Friday 9 October 2009


Anchorage of a poster for the film.
Transformers 2: Revenge of the fallen

The poster has dark clouds at the top and bright lighting towards the bottom; this gives a binary opposition of good vs. evil, light vs. dark. Using this and the follow on for the title “revenge of the fallen” we can get an idea of what the film will be about.

Also we can see that in the picture, the lighting is used to show the woman (Megan fox) in a bright light, showing the viewers what side of the battle that she is on, although she does have a strong pose, maybe to suggest leadership. To coincide with this we can also see a boy (Shia Lebouf) form his expression and body language we can see that he looks afraid and almost ironically looking up towards the light for guidance. The boy is also carrying a cube; from this and his facial expressions we sense that the cube and the boy must be important to the storyline of this film.
In the image of the poster we can also see a robot (Optimus Prime), and the way he has been edited into the picture slightly behind the boy suggests almost as if he has a guardian or a protective role in the film. From seeing this we can tell who the 3 main characters in the film are.
Also at the top of the poster there is a slogan or catchphrase of some sort, which reads “more ALIEN ROBOTS, bigger EXPLOSIONS and much more Megan fox,” this is used in good effect as it is telling the viewer what to expect from the film. This seems to be slightly backed up in the image as it does have Megan fox in the image as the 1st thing you would see, and it includes fire to suggest the idea of explosions. It also includes 1 of the many robots that will be in the film.
It also has at the bottom of the poster when it will be coming out. It is cleverly done as it doesn’t give a date, but a season, so viewers, fans and people who would want to watch the film would have to follow the news of it and stay tuned to it. Keeping them interested and waiting for it to come out.

1 comment:

  1. www: some good identification of features which demonstrates an understanding of how meaning is constructed

    ebi: more use of media language and key concepts to identify features and explore their purpose as you are tending to make statements without making the link to the key concept.

    ReplyDelete